Yuna of ITZY delivered an outstanding performance in her first week of solo debut, with the support of her members and MIDZY (the fandom).
Yuna's solo debut album "Ice Cream" and its title track were released on the 23rd. As ITZY's second solo artist after Yeji, she demonstrated her intense charm with "Ice Cream," a song that encapsulates her distinct personality and enthralled fans both at home and abroad.
She enhanced the viewing experience by posting various content on ITZY's official social media channels, such as behind-the-scenes footage of the "Ice Cream" jacket and trailer, fan chants, choreography practice, and dance challenges. A music video reaction video featuring ITZY's Yeji, Lia, Ryujin, and Chaeryeong demonstrated the members' affection for the youngest member, Yuna. The four members attended Yuna's live countdown for her solo debut, went to music shows and pop-up stores, and took part in the "Ice Cream" challenge, proving to be a reliable support system.
The music video for "Ice Cream" is also gaining popularity, with over 12 million views on YouTube. This music video adds a new element by showing off unique scenes that are difficult to imagine when first hearing the song, while Yuna's facial expressions and dance lines encourage repeat viewing.